The Other ’69 Music Festival

Procol Harum at the Atlantic City Pop Festival in August 1969.


ifty years ago this August, tens of thousands flocked to a makeshift concert site for three days of peace, love, and their new music. Uh-oh, is this another story about the Woodstock Art and Music Festival turning 50?

Not really.

We’re talking about the Atlantic City Pop Festival, a smaller but significant gathering of the hippie tribes at the Atlantic City Race Track in Mays Landing, N.J., held Aug. 1-3, 1969. An event that predated that infamous Upstate New York festival by two weeks and arguably influenced how the latter would come to pass and be remembered.

But A.C. Pop is rarely noted in the same breath as Woodstock…

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